The creativity agenda
Source: What Matters, McKinsey Publishing
"According to this article, the most innovative countries -- which will also be the highest earning in the future -- will be those that embrace a model of “innovation economics,” which places technology, innovation, and entrepreneurship at the center of economic policymaking. Successful nations will not be content to wait for innovation to happen or expect it to occur as a byproduct of other activities, such as defense spending or space exploration. On the contrary: the new leaders will search out innovation and actively create an environment that nurtures it."