Authors: Julian Cribb, Tjempaka Sari / CSIRO Publishing
Describes "low-cost, effective means to transfer knowledge to target audiences in industry, government, the community and to the public at large. ... Features sections on good science writing, practical advice on how to develop communication and media strategies, ways to measure communication performance, how to handle institutional 'crises', how to deal with politicians and much more." - cover.
Describes "low-cost, effective means to transfer knowledge to target audiences in industry, government, the community and to the public at large. ... Features sections on good science writing, practical advice on how to develop communication and media strategies, ways to measure communication performance, how to handle institutional 'crises', how to deal with politicians and much more." - cover.
Call number: 501.4 OPE 2010 or
Click here, and request a copy from the library!
Click here, and request a copy from the library!
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